IPS Panel

The secret behind LG TV’s superior viewing angle and quality is the panel. Just as the quality of the beans determines the quality of the coffee, the quality of the panel determines the quality of the TV. The IPS Panel used by LG is the reason why LG LED TVs have clearer, more consistent, and sturdy screens.

True Color Accuracy

IPS offers the most identical color impression to that of the original image in every precise pixel of HD resolution. 
Tech Background: IPS panel generate accurate color of the original image. That is why IPS is widely used by professionals and broadcasts

 

 

Stable Screen

IPS panels are stable and study, and resistant to damage, as opposed to weak competing panels; just try a simple knock or poke at the screens to see for yourself.
Tech Background: In VA panel, because vertical arrangement of liquid crystal, it takes some time to recover when panel get shock. IPS panel can recover its status faster than VA panel because of its unique horizontal LCD arrangement

 

Enjoy sheer perfection of Color, Contrast, and Clarity with the all-powerful Triple XD Engine.

LG's latest and most advanced Triple XD Engine brings the highest level of excellence in Color, Contrast, and Clarity for the best picture quality and performance.